Possen Since 1969
Head Of Marketing
2015 – 2017
Possen is a tailoring company established in 1969. Possen is a premium fashion brand for the higher segment
My responsibilities at Possen:
- Manage design and development of the new eCommerce store. Managing tasks between our own marketing department, Shopify Plus and Ryan Foster Design.
- Restructured internal Standard Operating Procedures to improve productivity and efficiency. Introducing tools like Asana, Trello & Google Apps. Co-working methods like Kanban and Scrum. Adjusting strategies and thinking to be more lean.
- Overseeing online marketing efforts, improving UX of the online store.
- Developing a new and more timeless mission statement and brand.
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