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Niels van den Bergh
“Niels is rare mix of growth mindset and quirky, human-centric insights. His knowledge helped participating Google Launchpad startups validate their assumptions and come up with strategies for early traction. Some say he’s the most handsome member of the Growth Mechanics team as well, but more customer data is probably needed to validate that hypothesis.”Mark Masterson, Global Program Manager at Google
“Personable, stimulating, and forever hungry. I’ve had the great pleasure of knowing and working with Niels for many years, and as Head of Growth for Growth Mechanics he has continued to expand on an already strong record. If good marketers can be equated to jousting for market share, then Niels is best equated to a fencer, a musketeer slashing and spinning his way through channels and competition to find the most human and complete form of dominance available.”Emil Lamprecht, CEO at Growth Mechanics
“I experienced Niels as a real growth hacker. He’s a creative and multi-skilled guy full of ideas on how to grow our business. Besides this it was fun working with him.”Harmen Visscher, CMO At Catawiki
“We hired Niels to lead the development of our online strategy after he created a very lucrative referral campaign. He helped us improve internal protocols and methodologies and managed our entire eCommerce project. Niels is a leader, a problem-solver and has a lot of expertise in the online marketing field. It was a pleasure having him.”Maarten Oldenhof, CFO At Possen

Growth Architect


Channels, Funnel Design, Sales & CRO


(UX-)Design, Info Architecture & Rollout Strategy


Experiment Driven, Analytics & Automation